- Spotify yethula ithebhu entsha ethi "Okwakamuva", ekuvumela ukuthi ubuke umlando wakho wokudlala futhi ezinsukwini ezingu-90 ezedlule.
- Isici sitholakala kubo bonke abasebenzisi, kokubili mahhala kanye ne-Premium, kumadivayisi iOS y Android.
- Kufaka izingoma, ama-podcasts nama-audiobook, anezihlungi zokusesha okulula nokufinyelela okuhlelwe ngokulandelana kwezikhathi.
- Ingena esikhundleni sethebhu endala "Yomlando Wokulalela" enikeza ukusebenza okwengeziwe nokuhleleka okungcono.

I-Spotify iyaqhubeka nokusungula endimeni yomculo ku Ukusakaza ngesici esisha esithembisa ukwenza impilo ibe lula kubasebenzisi bayo. Inkundla imemezele ukwethulwa kwethebhu ethi “Okwakamuva”, ezovumela abalaleli ukuthi bafinyelele irekhodi elinemininingwane yomsebenzi wabo phakathi nekota yokugcina. Leli thuluzi elisha lidizayinelwe ukufeza isifiso esihlala njalo sabasebenzisi: ukukwazi ukulandelela nokukhulula okuqukethwe okudlule ezindlebeni zabo phakathi nezinsuku zokugcina ezingu-90.
Kuze kube manje, ukubukeza umlando wakho wokudlala ku-Spotify bekungewona umsebenzi olula, futhi yinto abaningi abayibona njengokushoda okuphawulekayo. Nokho, ithebhu entsha ethi "Okwakamuva" ixazulula le nkinga kahle kakhulu. Kungakhathaliseki ukuthi ungumsebenzisi wamahhala noma obhalisele i-Premium, uzokwazi ukujabulela lokhu kusebenza kuhlelo lwakho lokusebenza, kokubili kumadivayisi e-Android ne-iOS.
Yini ongayithola kokuthi "Kwakamuva"?
Umsebenzi omusha uhlanganisa esigabeni esisodwa konke okuqukethwe okudlalwa umsebenzisi ezinyangeni ezintathu ezedlule. Lokhu kuhlanganisa izingoma, iziqephu ze-podcast nama-audiobook, kanye nanoma yikuphi okuqukethwe okuphawule ngaphambilini njengokulondoloziwe. Manje, ukucosha leyo podcast oyishiye phakathi, ukuthola leyo ngoma ongeke ukwazi ukuyikhipha ekhanda lakho, noma ekugcineni ukulalela leyo audiobook ekudonsele amehlo kuzoba lula kakhulu.
Ukuhlelwa komlando kule thebhu kusebenza ngokukhethekile, njengoba idatha ihlelwa ngokulandelana kwezikhathi, nethuba lokufaka isicelo. izihlungi zokusesha okusebenzayo okwengeziwe. Leli zinga lemininingwane nokufinyeleleka akukaze kutholakale ngaphambili, okwenza okuthi “Okwakamuva” kube ukuthuthuka okuphawulekayo ngaphezu kwethuluzi elidala elithi “Umlando Wokulalela”, elithathelwe indawo ngokuphelele yilesi sigaba esisha.
Ungafinyelela kanjani ithebhu "Yakamuva".

Ukufaka lokhu kusebenza okusha kulula. Udinga nje ukuvula uhlelo lweSpotify kuselula noma kuthebhulethi yakho, chofoza isithombe sakho sephrofayela, bese ukhetha inketho ethi "Okwakamuva" kubha eseceleni. Kungenjalo, ungaphinde ukuthole ngokuskrolela phansi ekhasini lasekhaya lohlelo lokusebenza. Lokhu kwenza ukufinyelela kusheshe futhi kukhululeke, kuzivumelanisa nezindlela ezihlukene umsebenzisi ngamunye azulazula ngazo inkundla.
I-Spotify ikwenze kwacaca ukuthi lesi sici sifuna ukunikela umuzwa ohlelekile kakhulu futhi oqondene nawe kubasebenzisi. Kungakhathaliseki ukuthi eyalabo abasebenzisa isevisi mahhala noma labo abanokubhaliswa kwe-Premium, "Okwakamuva" kumiselwe ukuba ithuluzi okufanele ube nalo. Nokho, uma ungakaboni le thebhu entsha kuhlelo lwakho lokusebenza, ungakhathazeki. Ukukhishwa kwesici kuhamba kancane futhi kungathatha izinsuku ezimbalwa ukuze kutholakale kuwo wonke umuntu.
Ithuluzi lakho konke okuthandayo

Enye yezinzuzo ezinkulu ze "Okwakamuva" ikhono layo lokuhlangabezana nezidingo ezahlukene. Isibonelo, uma ukhohlwe ukulondoloza ingoma oyithandayo, manje ungayithola kalula emlandweni. Ngokufanayo, uma ungomunye walabo abasebenzisa ama-podcasts noma ama-audiobooks, leli thuluzi lizobaluleka kakhulu ekutholeni iziqephu noma izihloko ezishiye uphawu lwazo kodwa wangakwazi ukuqeda ukulalela.
Ngaphezu kwalokho, ukufakwa kwezihlungi ngaphakathi kwale thebhu kukuvumela ukuthi uthole lokho okufunayo ngemizuzwana nje. Ngeke kusadingeka uzulazule ohlwini olubanzi futhi unganciki kuma-algorithms ukuze uthole kabusha lokho okuthakaselayo ngempela. Leli zinga lokulawula lizoba usizo ikakhulukazi kulabo abavame ukulahleka kuzincomo ezizenzakalelayo zenkundla.
Njengokungathi lokho akwanele, konke lokhu kuza ngaphandle kwezindleko ezengeziwe. Inkundla iyaqhubeka nokubonisa ukuzibophezela kwayo ekuthuthukiseni ukuzizwisa komsebenzisi, kungakhathaliseki ukuthi umsebenzisi uyakhokha noma uyalujabulela uhlelo lwamahhala. Kuyisu, ngaphandle kokungabaza, eliqinisa isikhundla sikaSpotify njengomholi emakethe yokusakaza umculo.
Ukusebenza okusha kwe-Spotify "Okwakamuva" akuthuthukisi nje kuphela inhlangano yangaphakathi yesikhulumi, kodwa futhi kubeka umsebenzisi phakathi nendawo yolwazi lwakhe lomculo. Amathuba okufinyelela cishe noma yikuphi ukudlala kusukela ezinyangeni ezintathu ezedlule, endaweni elula futhi enembile, kuwukunethezeka okuzokwenza ukuphila kwansuku zonke kwezigidi zabantu kujabulise kakhulu. Uma ungomunye walabo abathanda ukuvuselela umculo wakho oyintandokazi, ama-podcasts noma ama-audiobook, lesi sibuyekezo, ngaphandle kokungabaza, sizoba ithuluzi lakho eliyintandokazi.
Ngingu-Alberto Navarro futhi nginentshisekelo ngayo yonke into ehlobene nobuchwepheshe, kusukela kumagajethi aphambili kuye kumasofthiwe nemidlalo yevidiyo yazo zonke izinhlobo. Intshisekelo yami kudijithali yaqala ngemidlalo yevidiyo futhi yaqhubeka emhlabeni wokumaketha kwedijithali. Bengilokhu ngibhala ngezwe ledijithali ezinkundleni ezahlukene kusukela ngo-2019, ngabelana ngezindaba zakamuva kulo mkhakha. Ngiphinde ngizame ukubhala ngendlela yokuqala ukuze uhlale unolwazi lwakamuva ngesikhathi usajatshuliswa.
Ngafunda iSociology enyuvesi futhi ngaqhubeka nokuqeda izifundo zami ngeziqu ze-master in Digital Marketing. Ngakho-ke uma unemibuzo, ngizokwabelana nawe ngakho konke ulwazi lwami emhlabeni wokumaketha kwedijithali, ubuchwepheshe kanye nemidlalo yevidiyo.