Intel faces changes following Lip-Bu Tan's arrival as CEO: uncertainty and strategic shift in chip manufacturing

Last update: 02/07/2025
Author Isaac
  • The replacement of Pat Gelsinger by Lip-Bu Tan marks a new era with significant cuts and restructuring in Intel.
  • Lip-Bu Tan is reconsidering its foundry division's strategy and plans to stop offering 18A technology to external customers.
  • The change responds to million-dollar losses and seeks to reposition Intel against competitors such as TSMC, betting on the 14A process.
  • This shift creates uncertainty among employees and major customers, while Intel's future as a chipmaker hangs in the balance.

Change in Intel's management

Intel is facing one of the most decisive moments in its recent history. Following the replacement of Pat Gelsinger as CEO and the arrival of Lip-Bu Tan at the helm of the company, the technology company, a pioneer in the development and manufacture of microprocessors, has initiated a profound restructuring process in response to the challenges accumulated over the past few years and the need to regain relevance in a sector dominated by rivals such as TSMC.

The change in management not only involves new faces, but also a drastic change of direction in business strategy.Since arriving in March, Tan has implemented measures to reduce costs and seek new business opportunities, amid a context marked by historic losses and fierce competition. The transition, however, has been surrounded by some controversy and uncertainty, as Pat Gelsinger, the previous CEO, claims he was not given the opportunity to complete his transformation plan for the company.

Renewed strategy for the contract manufacturing business

One of the most significant changes under the new leadership lies in the Review of the positioning of Intel's foundry division, known as "foundry". All indications are that Tan is considering abandoning the commercialization of certain chip manufacturing processes, particularly node 18A, to external customers. Sources close to the situation indicate that this measure This would mean leaving behind years of development and billions of dollars invested, although it could be key to stemming losses resulting from weak external demand and repeated production delays.

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The foundry division is crucial to Intel's future, which aims to become a relevant supplier for big names in the industry such as Apple or NvidiaHowever, delays in the 18A process have given an advantage to manufacturers like TSMC, whose N2 technology is already moving toward mass production. In this context, Tan has decided prioritize the development and adaptation of the 14A process, convinced that this is the best opportunity to compete head-to-head with the Taiwanese company.

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Gelsinger's forced dismissal and doubts about Intel's direction

The change in leadership has not been without controversy. Pat Gelsinger maintains that he was removed from office before completing his term and that the decision was driven by interests beyond his control., probably related to the board of directors and their differences regarding the direction of the foundry business.

During Gelsinger's management, there was a strong commitment to modernizing the company., with an ambitious plan that combined the sale of less profitable business units, a commitment to new architectures, and an IDM 2.0 strategy that failed to achieve all of its objectives. In fact, following his departure, Intel has continued to sell off divisions, implement massive layoffs, and redoubled its efforts to focus its activities on CPU manufacturing and as a supplier of chips to third parties.

Complex decisions, multi-million dollar losses, and contracts at stake

The possible withdrawal of 18A technology from the offer for external customers would not only entail an immediate financial cost, with a write-off that could reach several billion dollars, but also the need to renegotiate already signed contracts, especially with giants like Amazon and Microsoft. Although Intel plans to honor its commitments, The expectation now points to the 18th of April being reserved exclusively for internal products and some very specific commitments..

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Meanwhile Tan's management is working to present alternatives to the board of directors And further adjustments are not ruled out in the near future. The uncertainty, both among employees and potential clients, highlights the magnitude of the challenge the American technology company faces in regaining confidence and regaining its lost position in the global semiconductor market.

The commitment to 14A as an asset to compete This is accompanied by an effort to adapt this process to the specific needs of each client, which seeks to differentiate Intel's offering from other manufacturers and recapture the attention of major international players.

New air at the top and challenges ahead

Lip-Bu Tan has revamped the management team and brought in engineering talent, strengthening Intel's internal structure and cutting middle management, which he considered inefficient. The strategy is still in its initial stages, but the stated objective is clear: rebuild customer confidence, stabilize the financial situation and lay the foundations for a sustained recovery.

Intel's future now depends on its ability to execute these strategic changes and respond swiftly to the industry's breakneck pace. Intel's recent history reflects the constant pressure faced by major chipmakers to innovate and adapt to a landscape marked by technological change, risky corporate decisions, and the need to align internal and external interests. To learn more about how Intel seeks to adapt to these changes, we recommend reading: This article about Microsoft's technology strategy.

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